Analytics is the key to making intelligent marketing decisions based on real data from your online properties. Setting up a Google Analytics account and installing the tracking code on your website is just one step. Building a solid measurement plan is the most important part of the analytics process.
- Determine business goals
- Align your strategies and tactics
- Select key performance indicators (KPIs)
- Segment your data properly
- Determine your targets to call it a success
Our SEO team will work with you to create the right plan with actionable items to gain your business the most efficient results. Then expect weekly or monthly reporting throughout the plan as we execute, test, measure and refine.