How to Recover from an Amazon Account Ban

amazon seller account

How to Recover from an Amazon Account Ban

Here’s the thing, during 2020, online sellers have profited immensely, making jobs easier at least for some of us, and motivating more and more people to opt for selling on Amazon. That being said though, there is a downside – we have seen a huge rise in the third-party sellers having their accounts suspended.


For many sellers, this is a really big problem as an Amazon suspension can be a huge risk both regarding their income at the moment, as well as reputation and the future in selling over Amazon. It’s understandable that such an experience is extremely stressful to deal with, but there is a way out, and you can recover from an Amazon account ban.


In this article, we are going to guide you through the process in order to help you get your account back as soon as possible!

Let’s cover the basics first 

First things first, we need to explain the difference between getting suspended, denied, and banned by Amazon. Basically, a suspension is the least concerning scenario and it means that you still have a chance to appeal, and you are going to need to work on your plan of action.


Secondly, denied accounts are those whose appeal was rejected once, and while this is a worse scenario. Getting your account back may be harder, but it can definitely be done by submitting a well defined and structured plan of action.


Lastly, getting banned. This is probably the worst-case scenario, and getting your account back is going to be really hard. That being said, don’t give up just yet – as there are experts on this topic that can explain to you what to do when banned from Amazon in order to get your account back. The road may be bumpy – but you can still succeed.

What’s the plan of action here?

If you were thinking that you will be able to easily open another account, unfortunately, this isn’t the case. You’ll just end up being informed that doing so is against Amazon’s terms and conditions. So, what is it that you can do in order to get your account back?


The key thing to have in mind is that you’ve violated Amazon’s policies and have been banned for this reason, so, you need to find out why. It’s vital that you conduct a thorough investigation across each and every aspect of your account while paying close attention to any possible ASINs with previous policy warnings.


Make sure that you read over the suspension notice a couple of times, and do so carefully in order to identify which rules have you violated exactly referring to Amazon’s policies and agreements page. After that, make sure that you check your Seller Central performance metrics for more in-depth information. Lastly, if you feel like you need even more information on your suspension, consider accessing support in order to gather it.

What should the appeal contain?

Appeals like these may seem quite vague and hence be hard to write, so, let’s go through the most prominent ones.

Identifying the reasons for the suspension

One of the most important parts of your appeal is the one where you clearly identify all of the reasons for the suspension.


Make sure that you take full responsibility for your actions, as well as to acknowledge the harm that has been done to the customer. You should also tell Amazon you are fully committed to providing way better customer service and that you now realize how big of a privilege it is to sell on their site. The thing that you definitely should never do is to criticize Amazon’s product quality process, as you are pretty much signing up for a ban by doing so.

Plan of action

Your Plan of Action is just as important as the previously discussed section, and this is where you should identify the reason that made your buyers complain about any of the aspects of your products, following all your solutions to these issues in order to convince Amazon that the problems from your past aren’t going to happen again.

Ready to submit the appeal?

After you have made an appeal that you’re satisfied with and you are ready to submit it, you want to visit the Performance Notification section within Seller Central. There, you will be able to find your suspension notice, and all you have to do is to click the “Appeal” button, after which you will then submit your Plan of Action.

amazon seller application

In the end, the most important thing for you to have in mind when trying to get your account back is to be patient and vigilant. It’s up to you to understand the root of the problem that has caused your account to get banned, as well as to address it properly. If your account has truly been suspended for no reason, then you need to prove that with your appeal as well.


Just have in mind that this situation can be resolved, and even though it’s completely understandable for you to do so – try not to panic. Stay clear-headed, make sure to do your research in order to plan your steps carefully, and everything will – without a doubt, be fine!

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